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Kathi Kruse of Kruse Control to Speak at 2016 Independent Auto Dealer Convention in GA

The Georgia Independent Automobile Association is pleased to announce another great speaker to the 2016 lineup, Kathi Kruse of Kruse Control, Inc.

Kathi Kruse is a Social Media Strategist, Marketing Expert, Consultant, Blogger, Speaker, Author and Founder of Kruse Control Inc.  Born in the heart of Los Angeles to a family of “car people”, Kathi’s passion for the car business spans a 25-year career managing successful dealerships in Southern California.  Kathi is the author of “Automotive Social Business – How to Captivate Your Customers, Sell More Cars & Be Generally Remarkable on Social Media”.  Her Kruse Control Blog is the leading Automotive Social Media blog in the US and Canada.

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10 Secrets of Social Media Marketing to Boost Traffic, Leads and Sales

Subtitle: Proven Ways to Attract Today’s Hyper-Connected Buyers and Turn Them Into Customers

Description:

80% of car buyers are more likely to turn to Social Media than a salesperson. 68% say they’ve purchased a car they found on social media. Are they headed to your store?

Social Media moves at the speed of sound. Luckily, savvy dealers can now leverage it to engage car buyers during their purchase journey and capture leads and sales.

If you’re not enjoying traffic, leads and sales through your Social marketing, you’re leaving money on the table.

Thirty-year car biz veteran & dealership marketing expert Kathi Kruse shares proven ways to help you maximize the full potential of Social Media. Her insider’s secrets will help you build a loyal following, reach more prospects and close more sales.

What You’ll Learn (Takeaways):

  1. The kickass 3-step Facebook marketing method for more leads and sales
  2. Right-Now Best Practices for Social marketing with real-time examples
  3. Content strategies to attract, engage and sell to the modern, hyper-connected buyer.
  4. The backbone of Facebook Ads strategy and how to master it
  5. Social Selling team strategies to capture even more leads and sales